Running a business is not as easy as it appears, it’s actually a herculean task being
responsible for the day to day decisions which influence the chances of a growing business.
Opportunities and deals come through the door day in day out and you need to decide
which is in the best interest for your business and to try as much as possible to avoid a
deal that will later turn sour.


A successful entrepreneur must be a very good negotiator. You must have the innate or
acquired ability to carefully assess an opportunity and conclude on terms that are
favourable to your business. Not all deals that look good on the surface should be pursued
or taken. One must be almost clinical in the process of business decision making. It’s a
popular belief that entrepreneurs are risk takers, but successful business people do not
take blind but calculated risks.


Here are seven (7) things to consider before committing to a business deal.

  1. NEVER BE IN A HURRY
    A lot of times an entrepreneur comes across a deal that looks too great to waste
    any time on. You feel pressured to take that deal before it passes you by. Because
    of this seeming pressure, you are most likely not to do a proper assessment of that
    deal and thereby make an uninformed decision that can become a curve ball hitting
    you right in the face. For every opportunity that comes, take sufficient time to do
    your proper due diligence and make sure you have enough information to make a
    decision on whether the deal is indeed beneficial and should be pursued.
  2. IF IT LOOKS TOO GOOD TO BE TRUE, TAKE A LOOK AT IT AGAIN
    As a follow up to 1 above, I’m sure you’ve heard the popular saying that goes “if it
    looks too good to be true, it just might be”. But this is a dangerous general
    assumption. Give things the benefit of a doubt. If it looks like a heaven sent
    perfect deal, sit back, exhale and take a look at it again. Eliminate the initial feeling
    of excitement and look at it from an unbiased lens, you’re sure to see some hidden
    things you didn’t see before. If you can’t stop yourself from bouncing on the couch
    on the deal, get someone else you can trust to take a clear look at it
  3. DO PROPER BACKGROUND CHECKS
    You also need to conduct proper due diligence to make sure what you’re about to
    venture into is a valid transaction. You might have very high moral and business
    standards but do not to any extent expect that everyone else has the same standards. Be objective in your assessment of the motives of those you are dealing
    with. Confirm the authority/right of the other party to enter into that transaction.
    If an item is being transferred, does he/she have sufficient title or right to
    transfer property in that item? Does the subject matter of the proposed
    transaction even exist? Is it in the possession of the other party? Is the actual
    item/service the same as described? etc.

  4. RECEIPT UPON PAYMENT
    For every payment made, make sure to obtain a receipt of same from the other
    party. In the same vein, if you are receiving any payment, be sure to issue a receipt.
    This receipt must clearly state the amount paid, date of payment, method of
    payment and details of what the payment was made for.
  5. INSIST ON PROPER DOCUMENTATION
    Further to the last point, documentation of every key aspect of your dealings must
    be properly documented. This goes beyond formal contracts only. Every
    correspondence and negotiation should be backed up with written records, kept
    secure for such a time that you will need to resort to it. Humans tend to forget
    their statements; a written record is a great memory refresher.
  6. DO NOT SHOW ANY SIGN OF DESPERATION
    This is a key rule in the art of negotiation. When you give the impression that you
    are not desperate about a particular deal and that you have other options, you
    automatically increase your bargaining power in that situation. When you show
    desperation, you open yourself to the possibility of being exploited.
  7. GET EXPERT LEGAL ADVICE
    Having sound legal advice to guide you in the process of making your business
    decisions is very essential. Experienced business lawyers have negotiated and
    resolved crisis from numerous business transactions and they know exactly what to
    look out for in a good deal. Once you get a good business lawyer, please don’t stop
    there; actually really hear them out and engage them before making a business
    decision. As entrepreneurs, we tend to be a bit restless, but trust me good legal
    advice will save you a whole lot of headache.

At Creed and Stones LP, our team of experienced business lawyers is available to help you make only the best business decisions. Click here and let’s help you grow your business.

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